Making things transparent is our business
Quality service is more than a bumper sticker; it's the reason we exist.
At Forge Valley Optical we seek to embody an era that prioritized craftsmanship and repairability, rather than disposable products. We often hear customers express an interest in vintage, classic, or traditional eyeglass designs, which are not reliably represented in the mainstream industry. We seek to fill these needs, and believe that crafting eyewear is a combination of art, science, and service; rather than a mere retail arrangement.
We take great pride in providing affordable products and services that meet or exceed industry standards every time, while predicting and preventing potential problems along the way. That's why we're here. That's what it means to be an expert. You shouldn't have to gamble your money away for a good deal, and you shouldn't have to pay top dollar for service you can trust. On all things Eyeglasses, if it's broken, we can typically fix it. If it's not working the way it should be, we can help you find out why.
Sunshine festival June 21 2025
Join us June 21 2025 between 10:00 am and 5:00 pm, celebrating our beautiful North Okanagan weather.
Enjoy FREE downtown parking all day Saturday, and come visit us at our booth in front of the store for FREE & Easy Repairs & Adjustments.
We'll also be donating 100% of proceeds from a selection of UV400 glasses to several charities, for the duration of the Festival.
More information on The Sunshine Festival, can be found on the Downtown Vernon Association's page, here.
Hope to see you there, but either way,
Enjoy that sunshine.